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Digital Marketing Training

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Digital Marketing Training With MahbubOsmane.com

 

“You cannot sell anything if you can’t say anything.”- Beth Comstock, Vice Chair of General Electric.

This simple statement makes marketers aware of the power of marketing in today’s world. But as the world is changing, there has been a need for something extra to stratify the wants and demands of the customers. This is where Digital Marketing comes into play. Digital Marketing can be regarded as the marketing of all products or services available on the internet, mobile or other digital platform using digital technologies.

If a new business wants to cope up with the change and survive this intense competition, the companies, firm or entrepreneurs need to formulate new ways to serve their customers. Also, in this digital time, there is an acute need to improve and discover new strategies to hold a stable and secure position in the market. They can quickly come in focus by grabbing their customer’s attention. Our course will enable you to read the minds of the customers and deliver them their ultimate customer satisfaction.

Our Digital Marketing Program is becoming increasingly popular among today’s generation. In this rapidly changing world, there is of skill to compete in platforms like search, social media, email marketing, mobile-enabled web and many more. Our Marketing Program has been specially designed to keep a deep understanding of the concepts of digital marketing. This will enable them to set their objectives, mission vision in the market, and will allow them to adapt to the changing marketing demands. We have designed the course through the guidance of market experts and researchers, who have many years of experience and expertise in this field.

 

Course Overview

Course Access Duration– 6 months

Program Plan – Provide in-depth information about digital marketing.

 

Course Outline

 

Understanding the company and its management

An idea about Digital Marketing

Understanding the Internet

Module 1: Content Marketing Service

Module 2: Online Business Analysis

Module 3: SEO

Module 4: Mobile Marketing Service

Module 5: Pay per Click Service

Module 6: Email Marketing Service

Module 7: Local Business Marketing

Module 8: eCommerce Marketing

Module 9: Social Media Marketing

Module 10: Conversion Rate Optimization

Module 11: Affiliate Marketing

Module 12: Ad design and Automation tool

Module 13: Reputation Management

 

Key Take Away – Benefits of the course designed by experts

Who should attend –Entrepreneurs, business-owners, Marketing Professionals, sales professionals, Digital Marketing Professionals, Students, etc.,

How do I earn the Digital Marketing Program certificate- Talks about Requirement you will have to fulfill to receive this Certificate

Course Highlights

24×7 Online Access

24×7 Access to Course Material

Preparation of Google Certification

Study Material-Provided

Certificate Awarded

 

Program Plan

Module 1: Content Marketing Service

  • Content marketing is a fantastic marketing strategy, which creates a massive impact on the minds of customers through the use of useful words.
  • Content Marketing service aims to create an approach to produce the best quality content to bring customer delight.
  • The content can be in the form of blogging, website content, video content, email marketing, visual eBooks, traditional eBooks, social media contents, white papers, case study, press releases, and infographic and influencer driver content.
  • The more content you share, the easier it becomes to portray your mission, vision, and objective.

Module 2: Online Business Analysis

  • Online Business Analysis determine your customer presence conclusively, by giving you a fair idea about your strength and weakness.
  • Therefore, online business analysis helps with faster decision-making process to bring useful results. Analyzing your portfolio means you can determine which product needs more attention and investment. Business investigating tools like google analytics can solve many crucial problems or remove any factor.

Module 3: Search Engine Optimization

  • Search Engine Optimization will make your website frequently appear in the search engines is a tool to uplift your business’s visibility to the customers.
  • You can easily convert these visitors into potential customers.
  • A good SEO can improve the credibility of your business, and establishes a good image of your business, so it is mandatory for your SEO to be precise and informative.
  • Your business needs to attract more customers to your website so that you can generate more sales.
  • This will ensure the sustainability of your business, and this will reduce your marketing cost.

Module 4: Mobile Marketing Service.

  • Targets customers with a smartphone and any other electronic service. You can design and manage your messages for each category of customers.
  • Majority of the people check their texts so that you can reach out to a vast audience.
  • Mobile Marketing Service can be beneficial if your customers purchase any product or service, they can make the payment online.

Module 5: Pay per Click Service

  • The concept of Pay per click to post the advertisement directly when your potential customer searches for that particular product or service.
  • Pay Per Click is a simple way to create a massive impact and bring customers close to their products or service.

Module 6: Email Marketing Service

  • Email Marketing Service is the method of sending commercial messages, such as an advertisement, business requests or donation requests, to a list of potential customers.
  • Email Marketing service is cost effective than traditional marketing.
  • You can send different types of helpful and informative content to your sender, such as a video. There is a chance of implementing your idea by selecting your potential customers and decide the type of, However, you can personalize your messages.
  • There are numerous Email Marketing software in the market which enables you to keep track of your customer list and check who responded to your email

Module 7: Local Business Marketing

  • Local marketing service aims to reach out to a more specific group of customers by assigning particular keywords in a local region or city.
  • Before that, you need to get to identify your customers and formal process to meet the customers’ wants and demands in a well-planned way.
  • Before reaching out to a considerable number of customers in the international market, your business must be strong enough to satisfy your local customers first.
  • Local Business Marketing can enable you to manage your local customer might be your first learning stage.

 

Module 9: Social Media Marketing

  • Social Media platforms, such as Facebook, Twitter, LinkedIn, Instagram, Snapchat, Pinterest and YouTube, you can launch your campaign.
  • It helps to create brand awareness and brand visibility.

Module 10: Conversion Rate Optimization

  • With conversion rate optimization, there is a higher return on investment.
  • You can design a website that is easy to use and understand. This increases your sales by encouraging your customers to buy your product.

Module 11: Affiliate Marketing

  • Affiliated Marketing is relatively is where you increase your sales by allowing others were targeting the same customer.
  • The affiliate can earn money by recommending the product to others, and receive a commission based on subscription.

 

Module 12: Ad design and Automation tool

  • Ad design and automation tool can add value to your products.
  • It helps to improve your position in the market by enhancing

Module 13: Reputation Management

  • Reputation changes customer’s view or perception of a company or business with some activities the company can undertake to maintain its image in public.
  • It restricts the flow of information about the company or business.

 

The BENEFITS

 

  1. You can get full-time employment as giant MNC and SMEs are changing their current marketing strategies to modern digital marketing methodologies to reach to a wide range of customers.
  2. Digital Marketing strategies are used to announce promotions or offers, so if you are a starting new company, you need to learn the latest techniques.
  3. You can avail internship opportunities easily and quickly.
  4. You can build networks with corporates to enhance your business.

 

Our Others Training Programs

 

Which course do you want to learn? Check out all the courses in details following the below links:

 

Still, have questions? Or want to get a call?

 

 

Just fill-up the contact form or call us at +88 01716 988 953 or +88 01912 966 448 to get a free consultancy from our expert or you can directly email us at hi@mahbubosmane.com We would be happy to answer you.

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