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App Store Optimization Service

Optimize Your App’s Success with MahbubOsmane.com’s App Store Optimization Service

In the fast-paced world of mobile applications, standing out from the crowd is paramount to success. With millions of apps vying for attention across various app stores, ensuring your app gets discovered by the right audience is a challenge. This is where MahbubOsmane.com’s App Store Optimization (ASO) service comes in to revolutionize your app’s visibility and drive downloads.

Why App Store Optimization Needed?

If we look at the past years, we can see that the mobile apps industry has earned multi billion dollars. And the demand is increasing day by day. Which is turning into a huge industry. A chart of the app industry from a data from Business Of Apps Or ComScore  states that the industry is growing by 36% per year. It was reported in the past years that there are 3.2 billion mobile apps users. Which has more than doubled in these two years. A Allied Market Research report says the app industry is a $365 billion industry. An estimate from Vision Mobile states that the app industry will become a $407.31 billion industry by 2026.

Research has shown that most apps are downloaded from search. Then through friends or family. There are many different ways to find apps. Customers find apps in a variety of ways. But you need to reach out to the customer. If you can reach the customer through the best way, it will go viral on the rest of the way.

So if we want to be in the top position in the search results, then we have to take the help of an App Store optimizer. But remember, the optimization system of the two or three popular app stores is not the same but very close.

Objectives of App Store Optimization:

  • Users can easily find the app from the App Store, because 80% of users find the required app using the search engine of the App Store.
  • To increase their ranking compared to competitors.
  • Increase rankings for specific keywords.
  • Come to the ranking in Google’s semantic search
  • Gets popularity in the best way. It attracts more and more visitors.

According to different online survey, 63% of users find new apps they need through the App Store’s own search engine. “Most apps from the Google Appstore are downloaded at a massive rate depending on the search engine results,” said a developer of Google I/O. This means that mobile app publishers are missing out on one of the biggest means of popularizing their app if they don’t use App Store Optimization (ASO) to increase the search ranking of apps.

Even a few days ago, most publishers were not interested in app store optimization. Out of the thousands of apps in each app store, there is always a competition between one app and another, and as it grows day by day, app publishers are leaning towards app store optimization. Because App Store Optimization is a secret weapon to increase the popularity of the app.

Why Choose MahbubOsmane.com for ASO?


Expertise: At MahbubOsmane.com, we have a team of ASO experts who stay abreast of the latest trends, algorithms, and best practices in the mobile app industry. With years of experience, we know what it takes to propel your app to the top of search results.

Customized Strategies: We understand that each app is unique, and therefore, we tailor our ASO strategies to suit your app’s specific goals, target audience, and market competition. Whether you’re launching a new app or looking to boost the visibility of an existing one, we’ve got you covered.

Comprehensive Optimization: From keyword research and selection to optimizing app metadata (title, description, and keywords) and visual assets (icon, screenshots, and videos), we leave no stone unturned in ensuring your app ranks higher and attracts more users.

Continuous Monitoring and Optimization: ASO is an ongoing process, and we continuously monitor the performance of your app, analyze user feedback, and fine-tune our strategies to ensure sustained growth and maximum ROI.

Transparent Reporting: We believe in transparency and accountability. That’s why we provide regular reports detailing the progress of your app’s ASO efforts, including keyword rankings, download trends, and other key metrics, so you’re always in the loop.

App Store Optimization Process

On-Page Optimization

The most important part of App Store Optimization is On-Page Optimization. If you have to be in the top position in the search results then 80% will work in the case of having on-page top position. So it should be noted very well when doing on-page optimization.

Title of the App

The first point of App Store optimization is the title. This is a very important point. The first condition for writing a title is to shorten the title. You have to finish the title in 25 words. This will allow a user to know about your apps on the screen very quickly, as well as the search results will put you in the effective results.

Use keywords in the title

Use keywords in the title related to the apps. If the title is not related to the apps, then you are very unlikely to be on top. If you want to increase the click throw rate, you must comply with the above points. So, you should maintain…

  • Keep the title among 25 words and of course, use unique titles.
  • Make sure the title is creative and the title is associated with the apps.
  • Use keywords in the title. But don’t do over-optimizing.

Description of the App

App description is a very important part. First of all it is important for the users. Because the user will be attracted after reading your apps description and want to use your apps. At the same time, through the description, you can rise to the top of the apps search results. Try to use your keywords technically in the apps description.

App logo

One point you can express creativity of your app is the app logo. Inside the logo you have to explain your app. If you want to increase the click-through rate, you need to look at the app logo. You will notice that Facebook, Twitter, LinkedIn, Amazon use their brand logos. As a result people can catch it very quickly it is official. So it is an important means of attracting.

App screenshot

In this age of smart phones, everyone uses smart phones. Think for yourself, what do you do when you want to download or buy an app? You see the screenshot of the app and decide to download. So you have to use this thinking in the same place. What kind of trailer inspires you to be attracted to a movie. The best parts are given in a trailer. Similarly, you need to use screenshots of the best parts for your app.

Category of the App

We all do mistakes in category selection. Among the tasks I have done in app optimization, maximum client preference is given to multiple categories. They think it will be more useful if it is given in multiple categories. But it is a completely wrong idea. It is best to select an effective category from multiple categories. In this, your app will also get predominance in Google search results. One thing to keep in mind in the case of the iOS store, because there are two categories to keep. You must place the first category or primary category in an important category. Select the second category as similar category.

Add App YouTube Demo

You can upload YouTube video demos to the Google Play Store. The demo you upload here should not be a non-professional video at all. For this, you need to hire a professional video editor. It’s just like that movie trailer. At the same time, when you upload videos to YouTube, you will research your app related keywords and optimize YouTube videos. In that case, there is a possibility that the video will come to the top in the Google search results. As a result, you can make your app popular from there. You will not find this feature in the iOS store. But you can do it for Google ranking.


The keyword that is the lifeblood of search results is certainly not unknown. It’s important to know what kind of keywords your customers are searching for in the app. You can find the right keywords with the tools for keyword research. One thing to keep in mind is that optimizing the iOS store is a little costly but if you can optimize with the Perfect Keyword, you will come out on top in the search results.

Off-Page Optimization

Off-page optimization is an important part of app-store optimization. It is very difficult to be in the first position in the search results if you do not do some important things of off-page.

App rating

Rating is a very important factor in app-store optimization. When the rating is above 60% in line with the download, then surely your app is going to be popular. The public performance of your app depends on the app rating.

App Reviews

App ratings are just as important as reviews. When the user continues to give positive reviews and if it is between 60-70% of the download, then be sure that your apps are coming up in the popular list. So you have to develop the app in such a way that people give positive reviews.


App developers should always keep in mind that if you want to make the app popular, you need to create a user friendly app.

Download the app

Your position will appear in the search results based on the app download. You will see that most of the apps come first, which are the most downloaded. You need to reach out to users through the ad network without the App Store. The marketing process will help the apps to be popular.

Link building

Link building plays a very important role in Google Play Store and Apple iOS Store. First of all, since Android is the product of Google, the algorithm for finding the app results will work normally. And in the iOS store, social engagement and link building define the search results. So you must do link building in order to optimize the app.


Do you want to see your app in the top position? You can work with MahbubOsmane.com for the top ranking of your app. We will provide all kinds of support to bring your app to the forefront in the right way very quickly. We follow the Strategies that move an app to the top of the App Store list with Appstore Optimization. After taking the service of MahbubOsmane.com we see  our client’s app is being downloaded many times, but another app is not being downloaded so much just because it is at the bottom of the app store. So contact us for App Store Optimization Service without delay.

Pricing Table For App Store Optimization (ASO) services

Package Basic Standard Premium
App Audit Yes Yes Yes
Keyword Research Basic Advanced Comprehensive
Title & Description Basic Enhanced Customized
Icon & Screenshot Basic Enhanced Customized
App Store Optimization Basic Intermediate Advanced
Monthly Reports Basic Detailed Customized
Support Email Email & Chat Email, Chat & Phone
Price (per month) $299 $499 $799


FAQ for an App Store Optimization (ASO) service


What is App Store Optimization (ASO)?

App Store Optimization (ASO) is the process of improving the visibility and ranking of a mobile app in the app stores (such as Apple App Store or Google Play Store) to increase organic downloads.

Why is ASO important for my app?

ASO is crucial because it helps your app stand out among millions of others in the app stores. By optimizing various elements like keywords, title, description, and visuals, you can enhance your app’s discoverability, leading to more downloads and potential users.

What services do you offer for ASO?

Our ASO services include:

    • Keyword Research: Identifying relevant keywords that your target audience is searching for.
    • App Title and Description Optimization: Crafting compelling titles and descriptions that attract users and incorporate relevant keywords.
    • Visual Assets Optimization: Enhancing app icons, screenshots, and promotional graphics to increase click-through rates.
    • Competitor Analysis: Analyzing competitors’ strategies to identify opportunities and improve your app’s performance.
    • Ratings and Reviews Management: Encouraging positive reviews and addressing negative feedback to improve app ratings.


Do you provide ASO services for both iOS and Android apps?

Yes, we offer ASO services for both iOS (Apple App Store) and Android (Google Play Store) apps. Our strategies are tailored to each platform’s unique requirements and algorithms.

Can you guarantee specific download numbers or rankings?

While we strive to improve your app’s visibility and performance through ASO, we cannot guarantee specific download numbers or rankings. ASO is influenced by various factors, including market dynamics and user behavior, making it impossible to guarantee precise outcomes.

How do you measure the success of your ASO efforts?

We use various metrics to measure the success of our ASO efforts, including:

    • App store rankings for target keywords.
    • Organic downloads and install rates.
    • Click-through rates (CTR) for app store listings.
    • User engagement metrics such as session duration and retention rates.

How long does it take to see results from ASO?

ASO is an ongoing process, and results may vary depending on factors such as competition, market trends, and the quality of your app. While some improvements may be noticeable in a few weeks, it often takes a few months to see significant results.

How do I get started with your ASO service?

To get started with our ASO service, simply reach out to us through our website or contact information provided. We’ll schedule a consultation to discuss your app, goals, and how we can help improve its visibility and performance through ASO.

Can you help with localization for international markets?

Yes, we offer localization services to optimize your app for international markets, including keyword localization, translation of app metadata, and cultural adaptation of visuals and messaging.

How often do you update ASO strategies for my app?

ASO is an iterative process, and we continuously monitor performance metrics and market trends to refine our strategies. We typically recommend reviewing and updating ASO elements periodically, such as every few months or when significant changes occur in your app or the app stores.



Still, have questions? Or want to get a call?


Just fill out the contact form or call us at +88 01716 988 953 or +88 01912 966 448 to get a free consultancy from our expert or you can directly email us at hi@mahbubosmane.com We would be happy to answer you.


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