Do you want to know about the latest, most effective SEO tools? Are you a digital marketer and looking for the best SEO tools? If you want to find out the most profitable keywords, to research your competitor, to start link building for backlinks, and for search engine optimization, this popular and must need tools will help you to do all types of SEO task. On the other hand, I personally use these tools for search engine optimization.

Here I have described 150+ best SEO tools by researching with the expert digital marketers. All the tools are very effective and popular for doing the SEO task. If you are a digital marketer or running a digital business or blog, this updated list will help you to manage all types of SEO tasks very efficiently. Let’s talk about details about the best SEO tools for Digital Marketer.

Pro Tips: As it’s a complete list of SEO tools, you have to use it by considering your needs. With this in mind, I’ve divided the whole list into an efficient category including Link Building, Technical SEO, Keyword Research, Rank Tracking, Content Optimization, and Backlink Analysis. You can jump for getting your necessary tools and category. I will recommend you to bookmark this post for future use.

Best SEO Tools for Digital Marketer

These tools are commonly used by the expert’s digital marketer for SEO related task in the world. So, it’s a great chance to get the whole list for digital marketing.

 

1. JustReachOut

JustReachOut helps you come up with a PR strategy and do PR outreach to attract the most relevant journalists and get press for your story on an ongoing basis.

  • Category: Recommended Premium link building services
  • Official Website: https://justreachout.io/

2. BuzzStream

BuzzStream is a web-based software that helps the world’s best marketers promote their products, services, and content to build links, buzz, and brands.

  • Category: Recommended Paid tools for link building
  • Official Website: http://buzzstream.com

3. Checks My Links

‘Check My Links’ is an extension developed primarily for web designers, developers, and content editors.

When you’re editing a web page that has lots of links, wouldn’t it be handy to be able to quickly check that all the links on the page are working ok? That’s where ‘Check My Links’ comes in.

‘Check My Links’ quickly finds all the links on a web page and checks each one for you. It highlights which ones are valid and which ones are broken, simple as that.

You can copy all bad links to your clipboard with one click!

  • Category: Free link building tools
  • Official Website: Google Chrome Extension Link

 

4. Citations Labs Broken Link Checker

Citations Labs Broken Link Checker is the link building method that is a white-hat link building strategy which acquires links by finding broken links, reproducing that broken link’s content, and helping webmasters convert broken links with your corrected link for link building purposes.

  • Category: Link building paid tools
  • Official Website: http://www.brokenlinkbuilding.com/

 

5. Citation Labs’ Link Prospector

Citation Labs’ Link Prospector is Citation Labs’s backlink search engine. It helps you find relevant sites for backlink opportunities, saving you hours searching for them on your own.

  • Category: Link building paid tools
  • Official Website: https://linkprospector.citationlabs.com/

 

6. DIBZ

Dibz helps both independent SEO consultants and full-service marketing agencies automate, speed up, and simplify the process of link building and influencer research. Our tool lets you search, sort, filter, and cherry-pick the prospects you like the most and ignore the inferior ones. It also makes it possible for you to import/export your lists of prospects and get them evaluated.

  • Category: Link building paid tools
  • Official Website: https://dibz.me/

7. Domain Hunter Plus

Domain Hunter Plus (DHP) is an unobtrusive Chrome Extension that allows the user to quickly scan the current web page and check for dead links and available domain names. Simply load a webpage, click the DHP icon in your toolbar, and watch as the DHP app scans all links and notifies you of the dead links. Once DHP finds dead links, it queries an internet domain registrar to see if those domains are available to register. If so, the user is notified and one-click takes you right to the registration page. DHP may have trouble completing its scans if an ad blocker is installed and being used. Please disable all ad blocking software when scanning pages with Domain Hunter Plus.

  • Category: Free link building tools
  • Official Website: http://netvantagemarketing.com/about/domain-hunter-plus and Google Chrome link

8. Free Broken Link Checker

Free Broken Link Checker is a free online web-site validator/integrity checker/problem detection tool that can check your web-pages for broken/dead links, validate, find, and report bad hyperlinks if any found.

  • Category: Free Broken Link Checker
  • Official Website: http://www.brokenlinkcheck.com/

9. GroupHigh

GroupHigh includes several visual reports that allow customize and display your earned media in a never-before-seen visual way.  Analyze post engagement, sharing, and compare engagement rate statistics to learn which influencers and content creators really work for your company.

  • Category: Link building paid tools
  • Official Website: http://www.grouphigh.com/

10. Guest Post Tracker

Guest Post Tracker (GPT) is a curated, constantly updated list of blogs that accept guest posts. As of the writing of this review, they have almost 600 blogs that will allow you to submit a guest post.

  • Category: Paid link building Tools
  • Official Website: https://www.guestposttracker.com/

11. HARO (Help a Reporter Out)

Help a Reporter Out (HARO) is an online service for journalists to obtain feedback from the public. It enables journalists to connect with experts in issues relevant to their reporting.

  • Category: A Premium link building services
  • Official Website: https://www.helpareporter.com/

12. Inky Bee

Inkybee has always presented the best metrics for assessing the blogs you are interested in – audience reach, engagement, posting activity, social media followers, SEO variables, and more.

  • Category: Paid Link Building services
  • Official Website: http://www.inkybee.com

13. Authority Spy:

AuthoritySpyis associate Adobe Air desktop app that enables you to scour the online, finding authorities and cogent blogs in any niche. As marketers, we tend to all notice the importance of investment authority and influence. that is why we tend to developed AuthoritySpy. in contrast to the restricted services offered that charge monthly, AuthoritySpy may be a one-time payment application that searches the highest sites on the online and pulls in key knowledge like Social Authority, Followers, PR for his or her web site and plenty a lot of.

  • Category: Paid tools for link building
  • Official Website: http://authorityspy.com/

14. Linkbird

Link bird is an online (browser-based) tool that is designed to help webmasters improve the organic visibility of their website via content marketing.

Although the Linkbird toolset is heavily geared towards content marketing, it also functions as a multi-purpose SEO tool with a variety of different tools for different SEO needs.

  • Category: Paid Link building, backlink analysis, and content marketing tool
  • Official Website: https://www.linkbird.com/en/

15. Link Miner

LinkMiner takes broken link checking to the next level. You can now find out more about the links you’re checking so you can make smarter decisions, quicker. Get link & social data on any link on a page, be able to export all links from a page, and even display link data next to each link on the page. You can also utilize LinkMiner to find out how many total or external links are on the page you’re viewing.

  • Category: Recommended free broken link checker tools
  • Official Website: http://pointblankseo.com/linkminer and Google Chrome Extension

16. Linkody

Linkody has a very clean design and supplies a lot of useful data. Especially when comparing the UI to that of other products you feel that some proper considerations went into how large amounts of data are accessed and managed. Best customer support that I have experienced so far. The Linkody support answers within minutes and we have always been able to find solutions that improved the workflow in our office. We were even helped with extremely specific problems and wishes.

  • Category: Paid link building and backlink analysis tools
  • Official Website: https://www.linkody.com/

17. Linkstant

linkstant finds any backlink pointing to your site, it will send an instant notification to your email id or phone. This tool enables you to gather more intelligent data related to your backlink on a regular basis.

  • Category: Paid link building tools
  • Official Website: http://www.linkstant.com/

18. Marie Haynes’ Disavow Blacklist:

This tool is very helpful for determining bad backlinks that you should disavow. It will save you a lot of time if you run site audits regularly, traffic drop assessments, or link audits. Enter URLs to obtain better results because you will able to click on the links produced and look for your site link. Single URL use is free, but there is a fee of $25 per month or $250 per year and with that, you’ll have unlimited access to this tool.

  • Category: Free Backlink checker and link building tools
  • Official Website: https://www.mariehaynes.com/blacklist/

19. Muck Rack

Muck Rack’s Public Relations Management (PRM) platform enables PR teams to work together to find the right journalists for their stories, send customized pitches, build meaningful relationships with the media, monitor news, and quantify their impact. Thousands of organizations, including Taco Bell, Pfizer, Golin, International Committee of the Red Cross, Knight Foundation, Kauffman Foundation, and Penguin Random House, use Muck Rack to take their communications to the next level.

  • Category: Recommended paid link building tools
  • Official Website: http://muckrack.com/

20. Ninja Outreach

NinjaOutreach is a blogger outreach software for digital marketers and small businesses interested in growing their presence online. It is a complete CRM, allowing for prospecting, relationship management, and analytics and reporting. With a simple keyword search, you can find online influencers in your niche, see valuable data about them, connect with them through email and social media, and partner with them to promote your brand to their audience.

  • Category: Paid link building tools
  • Official Website: http://ninjaoutreach.com/

21. Ontolo

Ontology provides high-performance public blockchains that include a series of complete distributed ledgers and smart contract systems. The ontology blockchain framework supports public blockchain systems and is able to customize different public blockchains for different applications. Ontology supports collaboration amongst chain networks with its various protocol groups. Ontology will constantly provide common modules on the underlying infrastructure for different kinds of distributed scenarios, such as those for the distributed digital identity framework, distributed data exchange protocol, and so on. Based on specific scenario requirements, Ontology will continue to develop new common modules.

  • Category: Premium link building service
  • Official Website: http://ontolo.com/

22. Outreach

Outreach, the leading Enterprise ready Sales Engagement Platform, accelerates revenue growth by optimizing every interaction throughout the customer lifecycle. The platform manages all customer interactions across email, voice, and social, and leverages machine learning to guide reps to take the right actions.

Thousands of customers, including Cloudera, Glassdoor, Pandora, and Zillow, rely on Outreach to drive predictable and measurable growth, increase efficiency and effectiveness of customer-facing teams, and improve visibility into sales activity and performance.

  • Category: Paid link building tools
  • Official Website: http://outreachr.com/

23. Pitchbox

Pitchbox is an Influencer Outreach & Content Marketing Platform for brands, digital marketing agencies, and growth hackers. Using keywords to find relevant influencers in real-time. Imagine having access to contact information without digging through the web for emails.

  • Category: Recommended paid link building and outreach tool
  • Official Website: http://pitchbox.com/

24. Quick URL Opener

Quick URL Opener is used to quickly open standard URL where one parameter is changed (Jira, other issue trackers, Youtube).

For example, to quick open https://issues.apache.org/jira/browse/IO-279, it needs to enter only parameter 279.

  • Category: Free Link Building Tools
  • Official Website: http://quickurlopener.com/

25. Remove ’em

Remove ’em is an all-in-one link and anchor text analysis, backlink removal, and backlink monitoring tool which can be utilized to tackle anything from an Unnatural Links penalty to negative SEO to algorithmic issues associated with Google’s Penguin updates.

  • Category: Paid link building tools
  • Official Website: http://www.removeem.com/

26. Rmoov

Whatever the size of your backlink removal problem, rmoov can help make it better. rmoov is FREE for Basic members and does everything you need it to do with a limitation on the number of campaigns and URLs processed.

  • Category: Recommended Premium link building (link removal) tools
  • Official Website: https://www.rmoov.com/index.php

27. ScrapeBox

ScrapeBox is a very simple (but limited) data mining extension for facilitating online research when you need to get data into spreadsheet form quickly. It is intended as an easy-to-use tool for intermediate to advanced users who are comfortable with XPath.

  • Category: Paid keyword research, link building, and backlink analysis tools
  • Official Website: http://www.scrapebox.com/

28. Siege Media Embed Code Generator

siege media is a team of clever creatives, sharp marketers, and savvy SEOs working together to create amazing content and make sure the world sees it.

  • Category: Recommended free link building (Embedded generator) tool
  • Official Website: http://www.siegemedia.com/embed-code-generator

29. Similar Content Prospecting Tool (SkyRocket)

Similar Content Prospecting Tool (SkyRocket) is developed very similar content prospecting tool so that you can identify high-quality link prospects who have already shared and linked to a similar or related piece of content.

  • Category: Free link building tools for outreaching
  • Official Website: https://skyrocket.digital/tools/similar-content-prospecting-tool/

30. Your outreach

Outreach, the leading Enterprise ready Sales Engagement Platform, accelerates revenue growth by optimizing every interaction throughout the customer lifecycle.

The platform manages all customer interactions across email, voice, and social, and leverages machine learning to guide reps to take the right actions. Thousands of customers, including Cloudera, Glassdoor, Pandora, and Zillow, rely on Outreach to drive predictable and measurable growth, increase efficiency and effectiveness of customer-facing teams, and improve visibility into sales activity and performance.

  • Category: Premium link building (Blogger Outreach) tools
  • Official Website: https://youroutreach.com/

Technical SEO Tools

1. All in one SEO Tools

All in One SEO Pack to optimize your WordPress site for SEO. It’s easy and works out of the box for beginners, and has advanced features and an API for developers.

  • Category: Free technical SEO and Content Optimization Tools
  • Official Website: https://wordpress.org/plugins/all-in-one-seo-pack/

2. Bing Webmaster Tools

Bing Webmaster Tools (previously the Bing Webmaster Center) is a free service as part of Microsoft’s Bing search engine which allows webmasters to add their websites to the Bing index crawler, see their site’s performance in Bing (clicks, impressions), and a lot more. The service also offers tools for webmasters to troubleshoot the crawling and indexing of their website, submission of new URLs, Sitemap creation, submission and ping tools, website statistics, consolidation of content submission, and new content and community resources.

  • Category: Free technical SEO and keyword research tools
  • Official Website: https://www.bing.com/toolbox/webmaster

3. Botify

Botify helps you uncover those missed opportunities and turn them into profitable business outcomes, all in a platform that’s built for the size, scale, and complexity of your enterprise website.

  • Category: Paid Technical SEO tools
  • Official Website: https://www.botify.com/

4. Bright Local

BrightLocal helps make local marketing simple. Our suite of local SEO tools is used by 90,000+ amazing customers across agencies, SMBs, multi-location businesses, and big brands worldwide. The local marketing platform that puts you in control of SEO, business listings, and online reputation. Trusted by 1,000s of marketers. Built by local search experts.

  • Category: Paid backlink analysis, rank tracking, and technical SEO tools
  • Official Website: https://www.brightlocal.com/

5. Browseo

Browseo is a web app that allows you to view any webpage without distractions caused by styles. It also highlights parts of a page that are relevant for SEO. Nothing to download, nothing to install. Just enter a URL above to get started.

  • Category: Free Technical SEO Tools
  • Official Website: http://www.browseo.net/

6. Clusteric

Clusteric solves the problems of dealing with huge loads of data, a variety of parameters, and portions of information coming from multiple sources. Now SEO and technical marketing tasks are easy, automated, and take a fraction of time. With built-in link reports, disavow mode, or harvester, Clusteric Auditor is a swiss tool for every digital marketer.

  • Category: Paid technical SEO tools
  • Official Website: https://clusteric.com/

7. DareBoost

DareBoost is online software (SaaS), that allows us to test, analyze, and monitor any website about quality and performance (load time). It will give you web best practices and advice on technologies used by your website. Boost your sales with better UX and SEO.

  • Category: Premium Technical SEO Tools
  • Official Website: https://www.dareboost.com/en/home

8. DeepCrawl

DeepCrawl is the world’s most comprehensive website crawler, providing actionable data for flawless website architecture. By identifying and monitoring key issues that could affect your SEO performance, we empower you to optimize your site for users and search engines alike. This enables you to drive further traffic and revenue from your organic channel.

Winner of Best SEO Software at the European and UK Search Awards, named to Deloitte’s Technology Fast 500 EMEA, we’re proud to be trusted by all of the big 6 group agencies and more than 50% of the Fortune 500s across more than 50 countries worldwide.

  • Category: Paid technical SEO tools
  • Official Website: https://www.deepcrawl.com/

9. EasyRedir

EasyRedir’s powerful URL redirection service enables organizations to simply and easily ensure their customers and stakeholders can access their online content. With incredible customer support and a feature set developed in partnership with the company’s global customer base, EasyRedir delivers reliable, powerful, and easy-to-use tools for marketing and IT teams, startups, and agencies.

  • Category: Paid technical SEO (Redirection) tools
  • Official Website: https://www.easyredir.com/

10. Forecheck

Forecheck is the fast SEO Crawler Software that will speed up many of your daily tasks. From standard SEO analysis to very unique reports it creates amazing gains.

  • Category: Paid technical SEO tools
  • Official Website: http://www.forecheck.com/

11. Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin.

  • Category: Must need free Technical SEO tools
  • Official Website: https://www.google.com/analytics/#?modal_active=none

12. Google Analytics Referrer Spam Killer

Google Analytics Referrer Spam Killer is considered to be one of the most intelligent tools and software, which are developed and presented by AdWords Robot BV, as a desire to facilitate all marketers, analysts, advertisers, and businesses’ job, especially in the search engine optimization (SEO).

Google Analytics Referrer Spam Killer is also considered to be one of the smartest SEO tools that makes it very easy to exclude spammy referrer domains from Google Analytics by automatically inserting filters that take care of it.

On this front, it should be mentioned that AdWords Robot BV is an innovative company, which uses the latest Big Data technologies to automate Internet Marketing tools such as AdWords. AdWords Robot BV goal is to create beautiful tools which make lives of Internet
Marketers easier, more effective, and less time-consuming.

Google Analytics Referrer Spam Killer offers a great opportunity to all marketers, advertisers, retailers, webmasters, and SEO specialists to easily do their jobs in a professional way that will enable all of them to grow their business.

  • Category: Free technical SEO Tools
  • Official Website: https://www.adwordsrobot.com/en/tools/ga-referrer-spam-killer

13. Google Mobile-Friendly Test

The Mobile-Friendly test tool is easy to use; simply type in the full URL of the web page that you want to test. Any redirects implemented by the page will be followed by the test. The test typically takes less than a minute to run.

  • Category: Free Technical SEO (Responsive Checker) tools
  • Official Website: https://www.google.com/webmasters/tools/mobile-friendly/

14. Google PageSpeed Insights

Check the PageSpeed Insights score with a single click. Get the PageSpeed Insights score of your web page in a single click and increase your web development speed. This tool lets you quickly check the PageSpeed score and also provides you with the link to Insights developer console if you want to dig deeper into stats.

  • Category: Free Technical SEO tools
  • Official Website: https://developers.google.com/speed/pagespeed/insights/

15. Google Search Console

Search Console tools and reports help you measure your site’s Search traffic and performance, fix issues, and make your site shine in Google Search results.

  • Category: Must need technical SEO and rank tracking Tools
  • Official Website: https://www.google.com/webmasters/tools/

16. Google XML Sitemaps

Google XML Sitemaps is a file where you provide information about the pages, videos, and other files on your site, and the relationships between them. Search engines like Google read this file to more intelligently crawl your site. A sitemap tells Google which pages and files you think are important in your site, and also provides valuable information about these files: for example, for pages, when the page was last updated, how often the page is changed, and any alternate language versions of a page.

  • Category: Free technical SEO tools
  • Official Website: https://wordpress.org/plugins/google-sitemap-generator/

17. GTmetrix

GTmetrix is a free tool to analyze website performance and page load time. It can help you develop a faster, more efficient, and all-around improved website experience for your users. A faster performing website will result in less bounce rates, higher engagement, and overall better user experience.

  • Category: Free technical SEO tools
  • Official Website: https://gtmetrix.com/

18. HeadMaster SEO

HEADMasterSEO is a small desktop program (PC or Mac) that can quickly check URLs in bulk for status code, redirect details, response time, response headers, and HTTP header fields (X-Robots-Tag, Link, Vary). You can analyze, filter, and sort the results in real-time and export to CSV. The tool is fast, easy to use, and free for checking lists of up to 500 URLs.

  • Category: Premium Technical SEO Tools
  • Official Website: https://headmasterseo.com/

19. Hreflang Tags Generator Tool

The Hreflang tag is an HTML meta element that was first introduced by the Internet Engineering Task Force in 2010. The Hreflang tag specifies the language and regional targeting for documents online.

  • Category: Recommended free technical SEO and content optimization tools
  • Official Website: http://www.aleydasolis.com/en/international-seo-tools/hreflang-tags-generator/

20. Kill Duplicate

Kill Duplicate is considered to be one of the smartest search marketing, search engine marketing, and search engine optimization tools and software, which offers a great package of features and solutions to help all clients optimize and protect their content.

Kill Duplicate is a great search engine optimization tool that allows all marketers, content creators, brands, and businesses to Protect their content to Detect, analyze, and resolve plagiarism, and Automatically monitor their content.

Kill Duplicate allows you to precisely identify content thieves, to take necessary measures, to stop the “evil” and track your actions over time.

  • Category: Paid technical SEO tools
  • Official Website: https://www.killduplicate.com/en

21. LinkPatrol

LinkPatrol is a WordPress plugin from the team at Search Engine Journal that allows you to manage your outbound links.

You can find potentially damaging links and anchor text through various reporting options. You can then strip the link or add a no-follow tag to help keep your outbound link profile healthy.

You have the option to sort by authors, domains, and keywords which makes this process very easy.

No more having to manage outbound links by hand because you can resolve these issues in bulk with a few clicks.

LinkPatrol works in conjunction with your existing SEO plugin to keep your site outbound link profile healthy and improve user experience.

  • Category: Paid technical SEO tools
  • Official Website: https://linkpatrolwp.com/

22. Lipperhey

Lipperhey shows you what keywords will generate the most traffic for every page of your website. This allows you to rewrite titles and descriptions to get a higher ranking!

  • Category: Premium content optimization and technical SEO tools.
  • Official Website: https://www.lipperhey.com/en/

23. Map Broker XML Sitemap Validator

This tool will check if your XML sitemap is formatted correctly and optionally ping Google to inform them of your sitemap location.

Map Broker XML Sitemap Validator will inform you straight away if there are any problems with your sitemaps allowing you to make changes prior to submitting it to Google.

  • Category: Free Technical SEO tools
  • Official Website: http://ipullrank.com/tools/map-broker/

24. Microdata Generator

Easy to use Microdata Generator for creating HTML MicroData, and Now JSON-LD, Schema.org tags to your Local Business Website.

  • Category: Free Technical SEO tools
  • Official Website: http://microdatagenerator.org/

25. OnCrawl

OnCrawl is a powerful SaaS SEO crawler and log analyzer for enterprise SEO audits and daily monitoring. The solution helps e-commerce websites, SEO agencies and publishers improve their SEO performance, rankings, and revenues.

The company aims at building actionable products to help people get easy access to the Data they need, and better understand why information matters. The company is currently working with partners and clients to achieve the next generation SEO Data Platform. With a strong tech spirit, OnCrawl is developing on top of major Open Source projects related to Big data such as Hadoop, MongoDB, ElasticSearch, and much much more.

  • Category: Paid technical SEO tool
  • Official Website: http://www.oncrawl.com/

26. Open SEO Stats

Open SEO Stats is Shows web rank and SEO stats of current web page, quick access to backlinks, indexed pages, and more.

  • Category: Free technical SEO and content optimization tools
  • Official Website: Google Chrome link

27. Penguin Tool

A free SEO tool to help you investigate whether you’ve been impacted by Google’s algorithm updates. Technology brought to you by digital marketing agency Barracuda Digital.

  • Category: Recommended free technical SEO tools
  • Official Website: http://www.barracuda-digital.co.uk/panguin-tool/

28. Plugin SEO

Working at Plugin Useful as an engineer gives you the opportunity to work on problems like this with a small and very experienced team who care about what they make.

  • Category: Free technical SEO and content Optimization tools
  • Official Website: https://www.pluginseo.com/

29. Raven Tools

Raven Tools has always separated ourselves from the strength of our reporting. And they built the most robust social media reporting platform on the market.

  • Category: Paid technical SEO and Content Optimization tools
  • Official Website: http://raventools.com/

30. Referral Ghost Spam Removal Tool

Loganix provides link building services for SEOs and marketing agencies. They built the Referral Spam Removal Tool after they got tired of dealing with thousands of spam visitors clogging up Google Analytics reports for your managed local SEO clients. On top of managed SEO, they also provide SEO copywriting and local SEO services like citation building, citation cleanup, and manual citation audits. Their most popular offering these days is high-quality link building through editorial links and guest post service.

  • Category: Free technical SEO checker
  • Official Website: https://loganix.net/rst-lander/

31. Rel Nofollow Checkbox

This plugin adds a simple checkbox in the insert/edit link popup for including the no-follow attribute.

  • Category: Free technical SEO plugins for WordPress
  • Official Website: https://wordpress.org/plugins/rel-nofollow-checkbox/

32. Screaming Frog SEO Log File Analyser

The Screaming Frog Log File Analyser allows you to quickly upload a log file and analyze it from an SEO perspective. Logfile data is extremely valuable as it shows exactly what has happened when a search engine bot visits your website. However, log files can be extremely large in size and difficult to analyze, without programming experience or the right tool. The Log File Analyser is specifically designed for SEOs to make this process less painful.

The Log File Analyser supports Apache and W3C Extended Log File Format which covers Apache, IIS, and NGINX servers. This also covers the Amazon Elastic Load Balancing custom log file format.

Simply drag and drop your log file, or log files directly onto the user interface and the tool will automatically process the data to allow you to analyze and filter for common SEO issues in the program’s user interface, or export to CSV and Excel.

  • Category: Premium technical SEO tools  for log file audit
  • Official Website: https://www.screamingfrog.co.uk/log-file-analyser/

33. Screaming Frog SEO Spider

The Screaming Frog SEO Spider is a fast and advanced SEO site audit tool. It can be used to crawl both small and very large websites, where manually checking every page would be extremely labor-intensive, and where you can easily miss a redirect, meta refresh, or duplicate page issue. You can view, analyze, and filter the crawl data as it’s gathered and updated continuously in the program’s user interface.

The SEO Spider allows you to export key onsite SEO elements (URL, page title, meta description, headings, etc) to a spreadsheet, so it can easily be used as a base for SEO recommendations.

  • Category: Premium Technical SEO tools for a total SEO audit
  • Official Website: http://www.screamingfrog.co.uk/seo-spider/

34. Search Analytics for Sheets

Tool for Etsy Search Analytics. Export search queries and word statistics to files for Excel and word processors. Save and research shopper search queries and word statistics with this Etsy keyword tool. Improve your shop SEO and marketing strategies.

35. SEO & Website Analysis (WooRank)

SEO Analysis and Website Review by WooRank is a free Chrome extension that instantly provides a deep review of a domain’s on and off-site site data to give a complete picture of a website’s optimization. The SEO Analysis and Website Review extension will analyze the website you’re currently visiting in your browser and generate a clear, actionable report to highlight any issues impacting the reviewed site’s accessibility, readability, usability, and findability. The WooRank data available in the extension will help you improve your own website’s marketing performance. You can also review someone else’s website to view a competitor’s backlinks or see what technology a potential sales lead is using on their site.

  • Category: Recommended free technical and content optimization tools
  • Official Website: Google Chrome link
  • Website: www.woorank.com

36. SEO Friendly Images

PB SEO Friendly Images is a free WordPress plugin that helps you to automatically optimize all »alt« and »title« attributes of images in your posts. »alt« and also »title« attributes are important for a website ranking in search engines. »alt« attributes are also required to get a W3C valid website.

  • Category: Premium technical SEO tools for image optimization
  • Official Website: https://wordpress.org/plugins/pb-seo-friendly-images/

37. SEO Monitor

SEOmonitor’s mission is to help digital marketers overcome the challenges by developing innovative technologies that can make the most out of the available data and deliver insightful and reliable reports.

  • Category: Recommended paid Technical SEO and rank tracking tools
  • Official Website: https://www.seomonitor.com/

38. SEO Site Checkup

A strategic tool that analyzes the SEO metrics of different URLs, providing important information about your competition.

  • Category: Recommended paid technical SEO and content optimization tools
  • Official Website: http://seositecheckup.com/

39. SEO-Browser

SEO browser is an Internet marketing firm that helps businesses both large and small harness the power of search engines to directly reach millions of customers.

  • Category: Premium technical SEO tools
  • Official Website: http://seo-browser.com/

40. Seobility

Seobility is an online SEO software for better website optimization. Build better websites quickly, easily and of course sustainably.

  • Category: Premium technical SEO tools
  • Official Website: https://www.seobility.net/en/

41. Seomator

A great SEO Audit and deep SEO Analysis Tool designed primarily for SEO professionals to review websites’ performance. White-label SEO Reports.​

  • Category: Paid technical SEO and Content optimization tools
  • Official Website: https://seomator.com/

42. SERP metrics

SERPmetrics is a robust search engine rank monitoring platform with a full-featured API built specifically for SEO agencies, tool providers, and in-house teams with bulk keyword tracking needs.

  • Category: Paid technical SEO tools
  • Official Website: http://serpmetrics.com/flux/

43. Simple Htaccess Redirects & Rewrite Generator

The Htaccess redirects generator tool is meant to be used when implementing URLs changes, Web migrations or when configuring your Website canonical URLs versions -those that are meant to be indexed and ranked-, while avoiding losing your former or non-canonical URLs traffic and rankings by referring your users and search bots to their new or canonical URLs versions via permanent redirects (with 301 HTTP status).

  • Category: Free technical SEO tool
  • Official Website: http://www.aleydasolis.com/htaccess-redirects-generator/

44. Site Analyzer

Site Analyzer is the 360° SEO analyzer for any website. Site-Analyzer offers a variety of SEO tools to improve your online visibility and to become an expert in website optimization.

  • Category: Paid technical SEO and content optimization tool
  • Official Website: https://www.site-analyzer.com/

45. Site Condor

The SiteCondor tool brings together the passion for comprehensive, detailed data we hold here at gShift, combined with stunning visuals to help present the necessary site-wide insights in a clean and user-friendly way.

  • Category: Paid technical SEO tools
  • Official Website: https://www.sitecondor.com/

46. Siteliner

Free and fast analysis of your entire website – duplicate content, broken links, internal page rank, redirections and more. Also creates an XML sitemap.

  • Category: Premium technical SEO tools
  • Official Website: http://www.siteliner.com/

47. Topvisor

All-in-One SEO and PPC Tools for Better Marketing. A short summary of their key features:

1) Rank Tracker Tool (on-demand and scheduled reports, all locations)

2) Keyword Research Tool

3) Keyword grouping Tool (Keyword clustering)

4) SEO Audit Tool

5) Website Watcher (tracks title and description changes)

6) Index status checker

  • Category: Premium technical SEO tools
  • Official Website: https://topvisor.com/

48. Varvy SEO Tool

Varvy is an online SEO tool and analyzer which gives you a very detailed report of implemented and not implemented optimization based on Google’s guidelines.

This includes Speed testing report, On-page SEO report, and mobile optimization report based on Google mobile-friendly webpage guidelines.

  • Category: Free technical SEO tool
  • Official Website: https://varvy.com/tools/

49. Webbee SEO Spider Tool

Webbee is a desktop-based SEO spider that crawls your website following the pattern of major search engine bots. It searches every nook and corner of your website and collects data for you to spot fruitful opportunities and critical issues that can be turned into major benefits. Download it today to find out the exact steps to turn your site into a traffic magnet.

  • Category: Free technical SEO tool
  • Official Website: https://www.eebew.com/spider/

50. Website Penalty Indicator

The Website Penalty Indicator is a tool to help you pre-qualify websites, comparing search visibility drops alongside Google updates like Panda and Penguin.

  • Category: Recommended Free Technical SEO Tool
  • Official Website: https://feinternational.com/website-penalty-indicator/

51. Whitespark

Whitespark builds tools and provides services to help companies and agencies conduct local search marketing. We live and breathe local searches and are well known for searching and writing.

  • Category: Paid recommended technical SEO tool
  • Official Website: https://whitespark.ca/

52. Woorank

WooRank provides the most important goal for any business it is a training tool. It can help any students to learn SEO, not only to solve it but also to understand the situation under the surface.

  • Category: Paid technical SEO and content optimization tools
  • Official Website: https://www.woorank.com/

53. Yoast SEO Plugin

Yoast SEO does everything it can to please visitors and search engine spiders. A dedicated team of developers, testers, architects, and SEO experts work every day to improve the plugin with every release. Yoast SEO provides:

  • Title and meta description templates provide better branding and consistent abstracts in search results.
  • The most advanced Schema implementation can help search engines understand your website and increase the chances of getting coveted rich results.
  • The most advanced XML Sitemap function can be realized at the touch of a button.
    Take complete control of the breadcrumbs of your website.
  • Automatically set canonical URL to avoid duplicate content.
    Provide [Advanced] support for our Yoast SEO Premium users.
  • [Advanced] Yoast SEO can be extended with news SEO, video SEO, local SEO, and WooCommerce SEO extensions.

 

  • Category: Must need content optimization and technical SEO tools
  • Official Website: https://wordpress.org/plugins/wordpress-seo/

54. Zadroweb SEO Auditor

Free SEO audit tool with a non-branded PDF! Scan your website in seconds for common fixes and results such as organic keywords, DA/PA, meta tags, and more.

  • Category: Free technical SEO tools for site audits
  • Official Website: https://zadroweb.com/seo-auditor/

Keyword Research Tools

1. AdWord & SEO Keyword Permutation Generator

Dan Zambonini’s Keyword Permutation Generator is one of the simplest tools in the list. It uses three columns of keywords and finds as many string combinations as possible.

For the PPC professionals there, you can add keyword modifiers (broad match, phrase match, and exact match). The tool only allows one sort order (1-2-3), so if you want to change the sort order, you must do it manually.

  • Category: Free Keyword Research (permutation) Tool
  • Official Website: http://seo.danzambonini.com/

2. Answer The Public

AnswerThePublic listens to autocomplete data from search engines such as Google, and then quickly finds out every useful phrase and questions people are asking about your keywords.

It is a gold mine of consumer insight that can be used to create fresh, super useful content, products and services. The kind your customers really want.

  • Category: Free Keyword Research Tool
  • Official Website: http://answerthepublic.com/

Answer The Public is a great tool for generating the appropriate question of the keywords. When you have got any

3. FAQfox

FAQfox is a tool to generate questions or keywords from a particular website. If you want to know what types of questions or keywords are using a website for a specific website or blog, you can search it by FAQfox and it will show you all kinds of questions according to your keywords. It can reduce your time without manual searching.

  • Category: Free Keyword Research Tools
  • Official Website: https://www.webpagefx.com/seo-tools/faqfox/

4. FreshKey

FreshKey is one of the coolest keyword research tools out there. The tool generates loads of keyword ideas by scraping Amazon, Bing, eBay, Google Market.

  • Category: Paid Keyword Research Tool
  • Official Website: http://freshkey.com/

5. Google Correlate

Google Correlate is the opposite of Google Trends. Using Google Trends, you can enter a query and get a series of activity data (overtime or in various US states). Using Google Correlate, you can enter a data series (target) and return a list of queries whose data series follows a similar pattern.

  • Category: Free Keyword Research Tool
  • Official Website: https://www.google.com/trends/correlate

6. Google Keyword Planner

Google Keyword Planner is a keyword search and ad planner tool in Google Ads that can help advertisers find keywords for ad targeting. With Google Keyword Planner, you can find keyword ideas, search volume, Google Ads competition, and cost-per-click (CPC) data for search terms.

  • Category: Must need free Keyword Research Tool
  • Official Website: https://adwords.google.com/KeywordPlanner

7. Google Location Changer (SERPs)

For keywords that Google considers to have local intent (such as “Gastroenterologists in Seattle” or “Gastroenterologists near me”), the SERP usually contains a local package containing the three most relevant keywords Google considers Physical location.

  • Category: Free keyword research tool
  • Official Website: https://serps.com/tools/google-search-location/

8. Google Trends

Google Trends is a powerful tool for storytelling because it allows you to explore the size of different moments and how people respond to them. You can review and compare different terms with each other, such as the rankings of different sports since 2004. You can also search the incident as a whole to help understand the severity of the incident.

  • Category: Free Google Research Tool
  • Official Website: https://www.google.com/trends/

9. GrepWords

Grepwords is an API-first keyword suggestion service that can be useful in research projects. The Grepword keyword service can also be used to determine the most accurate keywords used in online advertising campaigns. The Keyword Lookup API will return all data related to the keywords found in the Grepwords database. The API has received an HTTP request and can return data in JSON, XML, or CSV format. The Grepwords API was awarded as part of Grepwords’ paid subscription service.

  • Category: Paid Keyword research tool
  • Official Website: http://grepwords.com/

10. HitTail

HitTail is the only keyword tool that analyzes your website’s traffic and generates long-tail keywords highly relevant to your audience.

  • Category: Paid Keyword Research Tool
  • Official Website: https://www.hittail.com/.

11. Bulk Keyword Generator

bulk keyword generator tool that is aimed at local businesses & marketers. Generate keywords from category selections. Free local SEO keyword tool for small businesses and marketers. Choose a business type and city, and it will automatically generate local keywords for your industry, and potential customers may use these keywords to find you.

  • Category: Free Keyword Research tool (Local SEO)
  • Official Website: http://www.imforsmb.com/tools/bulk-keyword-generator/

12. iSpionage

Using iSpionage keyword and domain research, you can take advantage of the keyword research and campaign optimization efforts of your main competitors.

With just one click, you can learn which keywords your competitors use. With just one click, you can access all of your competitors’ keywords, as well as estimates of keyword search traffic, advertising, ad ranking, and cost-per-click data.

  • Category: Premium Keyword research tool
  • Official Website: https://www.ispionage.com/,

13. Jaaxy

Jaaxy is the World’s Most Advanced Keyword Tool Built for Internet Marketers. Over 500 Million Keywords. Easy to Use. Monitor SEO Rankings.

  • Category: Premium keyword research tool
  • Official Website: https://www.jaaxy.com/

14. Keyword Eye

Keyword Eye is a visual keyword suggestion tool to assist with keyword research. It aims to simplify the process of keyword research for online marketers, business owners, and researchers to name a few.

  • Category: Premium Keyword research tools
  • Official Website: http://www.keywordeye.com/

15. Keyword Revealer

For anyone looking to find low-competitive keywords, a keyword display tool is a tool that saves a lot of time. Start focusing your SEO efforts on easy-to-rank terms with lower difficulty scores.

This keyword tool will discover thousands of untapped long-tail keywords for any niche that is possible. After finding the keywords, you will be able to view the difficulty score of each phrase and analyze the current competition for ranking on the Google homepage.

  • Category: Premium Keyword Research Tool
  • Official Website: https://www.keywordrevealer.com/

16. Keyword Snatcher

Keyword snatchers will generate local keywords From a database of 3+ million cities! Just add your own keywords and get localized keyword phrases for almost every country.

  • Category: Paid Keyword research tool
  • Official Website: http://keywordsnatcher.com/

17. Keyword Tool Dominator

Keyword tool rulers can unleash the search capabilities of large autocomplete databases from Google, YouTube, Amazon, Walmart, Bing, and eBay to discover “real” keywords used by “real” users as “real” search terms.

Real-time access to the latest keyword resources from the largest online platform not only allows you to find keywords for websites, blogs, e-commerce sites, videos, or any topic-broad or special… You can find new ones before the competition Popular keywords because these keyword suggestions will be updated based on search trends and topic popularity.

The real secret lies in how the keyword tool ruler imitates real users typing in search terms, and has to repeatedly make subtle changes in a short period of time to find hundreds of keyword suggestions.

You will be surprised how easy it is to find keywords for your target audience, and you will be surprised when you see what your target audience is really searching for.

  • Category: Premium Keyword Research Tool
  • Official Website: https://www.keywordtooldominator.com/

18. Keyworddit

As far as I know, Keyworddit is the first of its kind. You enter a subreddit and specify a time range. Then, the tool will browse the title and comments, and then extract up to 500 keywords with search volume (provided by Grepwords).

  • Category: Recommended Free Keyword research tools
  • Official Website: http://www.keyworddit.com/

19. KeywordIn

Keyword input is an easy-to-use tool that allows you to find new keywords to improve your SEO website. This application helps you build a target keyword list for PPC programs or Google Adwords.

  • Category: Free Keyword Research Tool
  • Official Website: http://keywordin.com/keyword-generator.php

 

20. Keywords Everywhere

Keywords Everywhere are going to save you a lot of time, time that would have otherwise been spent on copying data from one website while finding search volume from another. Keywords Everywhere let you find long-tail phrases with their accurate search volume, CPC, and competition data.

  • Category: Free Keyword Research Tool
  • Official Website: https://keywordseverywhere.com/

21. KeywordSpy

The keyword spy allows you to literally “spy” keywords. This is a good name. The free version of this tool has multiple features, but my favorite feature is the Domain spy tool.

Simply enter any domain in the search box and make sure to select the “domain” radio button, and you will get reasonably accurate data on how much the site spends on paid searches, who the competitors are, and the keywords they spend the most.

  • Category: Premium Keyword Research Tool
  • Official Website: http://www.keywordspy.com/

22. KeywordTool.io

Keyword Tool is the best alternative to Google Keyword Planner and other keyword research tools.

  • Category: Premium Keyword Research Tool
  • Official Website: http://keywordtool.io/

23. Kwfinder.com

KWFinder is an excellent tool, it really simplifies the keyword research process in a way that other tools cannot.

  • Category: Premium Keyword Research Tools
  • Official Website: https://kwfinder.com/

24. Long Tail Pro

Long Tail Pro is an SEO keyword tool that can help you control your competitors. After generating long-tail keyword suggestions, you can conduct website competition analysis on the top-ranking websites in the SERP or search engine results page.

  • Category: Paid Keyword Research tools
  • Official Website: http://longtailpro.com/

25. Power Suggest Pro

Power Suggest Pro comes with an introductory list of more than 150 search tips designed to help you get ideas right away. These search ideas are divided into 3 categories: “informative”, “seek solutions” and “high buyer intentions”, which are very suitable for a quick start. However, keep in mind that this list represents only a small part of Power Recommendation Pro’s unlimited search.

  • Category: Paid Keyword Research tools
  • Official Website: http://www.powersuggestpro.com/

26. SECockpit

With SECockpit, you can find thousands of profitable Google keywords in seconds-better keywords and more keywords than your competitors.

  • Category: Recommended Paid Keyword Research Tool
  • Official Website: https://secockpit.com/

27. Seed Keywords

Seed Keywords is a simple tool that can try to provide some great keyword ideas when you get started, so as to try to identify search terms to optimize.

  • Category: Free Keyword Research  Tool
  • Official Website: http://www.seedkeywords.com/

28. SEMrush

SEMrush has developed into an all-in-one marketing suite with more than 40 tools and reports, which can help companies better market online. Not only is SEMrush one of the best keyword research tools in the world, it can now also help users fix website technical issues, improve the health of their backlink profiles, and track local rankings on mobile and desktop computers. Compared with competitors, marketers can easily spot the opportunities they are missing and get ideas about SEO, PPC, and content marketing activities.

  • Category: Premium Keyword Research and Technical SEO tool
  • Official Website: http://www.semrush.com/

29. Free SEO Tools

Seobook is provides a #1 SEO training program. It comes with tools, videos, private member forums, and more.

  • Category: Free Technical SEO, Content optimization, and Keyword Research Tools
  • Official Website: http://tools.seobook.com/

30. SERP IQ

  • Category: Paid Keyword Research tools
  • Official Website: https://serpiq.com/

31. SERPStat

Serpstat started as a program for an in-house use within Netpeak digital marketing agency. They offer 8 ways of co-operating with experts to create content that can answer most of the questions of both experienced specialists and beginners

  • Category: Premium Keyword Research Tools
  • Official Website: http://serpstat.com/

32. SimilarWeb

The SimilarWeb provides the full range of LikeWeb.com directly to your browser toolbar. With just one click, you can get in-depth statistics about any website you browse.

  • Category: Premium Keyword Research Tools
  • Official Website: http://www.similarweb.com/

33. Soovle

The soovle.com tool is different from another free tool we use to generate keywords because it is a bunch of search engines. Surprise! Yes, it is true. Let me explain its functions one by one.

Google is the most commonly used search engine. But we can also quote other search engines, such as Bing, Yahoo, and ask.com to generate keyword tips

  • Category: Free keyword research tools
  • Official Website: http://www.soovle.com/

34. SpyFu

SpyFu is one of the most well-known names in SEO games, thanks to its powerful feature set, excellent reporting capabilities, and solid support for digital marketing and advertising. Although it may be a bit complicated for novices, it is still a good choice for editing options.

  • Category: Recommended Premium keyword research tools
  • Official Website: http://www.spyfu.com/

35. StoryBase

StoryBase is a long-tail keyword research machine. Just enter a keyword to get hundreds of questions and phrases that people use to describe the topic online.

  • Category: Premium Keyword Research Tools
  • Official Website: https://www.storybase.com/

 

36. Suggestion Keyword Finder

SeoChat’s bulk suggestion tool allows you to understand what people are searching for and caption your videos.

One of the main purposes of this tool is that it allows you to view the search volume of specific keywords in Google and YouTube separately.

  • Category: Free Keyword Research Tool
  • Official Website: http://tools.seochat.com/tools/related-keywords-tool/

37. TermExplorer

TermExplorer provides the largest number of relevant keywords and The most feasible competition data.

  • Category: Paid Keyword Research Tool
  • Official Website: www.termexplorer.com

38. UberSuggest

Ubersuggest is a free tool that can directly display the most feasible SEO metrics in Google search results, YouTube search results, and your Amazon search suggestions.

  • Category: Free Keyword Research Tool
  • Official Website: https://neilpatel.com/ubersuggest/

39. Webtexttool

The Textmetrics platform is very flexible and can be customized according to your needs and saves valuable time. Artificial intelligence (AI) algorithms start by analyzing and measuring your dictionary. Then, our enhanced writing environment will calculate improvements and assist your staff in writing great content. The result is to take your business to the next level, allowing you to always align with the company’s brand image, communicate with your audience, achieve diversity and inclusion goals, increase discoverability, and increase conversion rates. With Textmetrics, you will upgrade in every possible way.

  • Category: Premium Content Optimization and Keyword Research Tools
  • Official Website: https://www.textmetrics.com/

40. Wordstream’s Free Keyword Tools

WordStream’s free keyword tools and resources for SEO and PPC are designed to help search marketers through keyword suggestions, keyword grouping, keyword analysis, long-tail keyword research, and negative keyword discovery. Their free keyword tool comes from a database of trillions of keywords and is beyond what a typical free keyword tool can provide.

  • Category: Recommended Free Keyword Research Tools
  • Official Website: http://www.wordstream.com/free-keyword-tools

41. WordTracker

The best free alternative to Keyword Planner. Use Wordtracker to reveal 1,000 profitable long-tail keywords, and each search can display up to 10,000 results.

  • Category: Paid Keyword Research Tools
  • Official Website: https://app.wordtracker.com/

42. Wordtracker Scout

Use Wordtracker Scout for fast and effective real-time keyword research. Install Scout and analyze any web page you choose. Find out the keyword ideas that fit your own marketing strategy and gain competitive insights for each keyword. Scouts use Wordtracker’s huge database (containing hundreds of millions of keywords) to provide you with the power of real-time market intelligence. The scout ruled out the guesswork from the keyword research.

  • Category: Free Keyword Research Tools
  • Official Website: Google Chrome Extension link

43. YTCockpit

YTCockpit is an online tool that allows you to easily identify keywords and place videos on YouTube. it is nice to know that YTCockpit is completely web-based. No need to install or download anything. In addition, the application is compatible with every web browser from Firefox to Safari. We think this is a great asset. Thousands of videos are uploaded to YouTube every day, so this is a highly competitive online platform. It’s even more important to use the most effective keywords. YTCockpit can help you find and implement these keywords. After entering keywords in YTCockpit, you will get an overview of all popular keywords in the appropriate positions and point out how difficult it is to rank higher with certain keywords.

  • Category: Recommended paid keyword research and content optimization tools
  • Official Website: https://ytcockpit.com/

44. Wayback Machine

Reduce annoying 404 pages by automatically checking archived copies in Wayback Machine.The official Chrome extension of Wayback Machine in the Internet Archive.

Detect dead pages, 404, DNS failures and other web failures (HTTP error codes 408, 410, 451, 500, 502, 503, 504, 509, 520, 521, 523, 524, 525, and 526)

If the URL archived by our Wayback Machine returns these error codes, they will provide you with them.

45. Wikipedia Link

This Wikipedia link explains how to establish Wikilink, inter-Wiki links, or external Web links (as hyperlinks) on Wikipedia so that readers can access other Wikipedia pages, other Wikimedia projects, and external websites with one click.

  • Category: Free Backlink Analysis Tool
  • Official Website: https://en.wikipedia.org/wiki/Help:Link

Rank Tracking Tools

1. Advanced Web Ranking

Advanced web ranking is a powerful ranking tracker that allows you to accurately track the search performance of any location, device, language, or search engine. It is equipped with sophisticated data segmentation tools, in-depth performance indicators and reporting options, a completely white-labeled web interface, unlimited user accounts per subscription, and more. A 30-day free trial is provided.

  • Category: Paid Rank Tracking Tool
  • Official Website: http://www.advancedwebranking.com/

2. Agency Analytics

AgencyAnalytics is a multifunctional marketing platform suitable for SEO, PPC, social media, Web Analytics, etc. The drag-and-drop dashboard and the mobile apps that come with all packages have full brand awareness. Advanced SEO including rank tracker, backlink monitor, and site audit. Schedule exquisite reports to be published weekly or monthly to satisfy customers. Restrict employees’ access to their accounts and delegate work through an intuitive task system.

  • Category: Paid technical SEO and content optimization tools
  • Official Website: https://agencyanalytics.com/

3. AMZ Tracker

AMZ Tracker members can access Deep words, the ultimate long-tail keyword search engine for Amazon sellers. Find super high conversion keywords that most keyword tools miss.

  • Category: Paid rank tracking and content optimization tools
  • Official Website: https://www.amztracker.com/

4. Authority Labs

Authority Labs is Prove that your SEO work is effective by monitoring ranking trends over a period of time. You can do white-label any Pro Plan or higher to add your company logo to the report, and you can even create a custom URL so that your customers can use the data they provide to access your own custom ranking tracking website. They provide volume data, so you can see which keywords are collecting more searches each month, and you can also integrate with Google Analytics.

  • Category: Recommended Paid Rank Tracking tool
  • Official Website: http://authoritylabs.com/

5. GeoRanker

GeoRankings prospects-check the level of local SEO competition by analyzing the first page of Google’s organic search results (a quick heat map), choose SEO with a lower level of competition, and rank first by implementing few local SEO factors.

  • Category: Premium Rank tracking tool
  • Official Website: https://www.georanker.com/

6. Microsite Masters

Microsite Masters is a powerful toolset for SEO professionals, agencies, and organic affiliates to track SERP rankings and performance over time.

  • Category: Premium Rank Tracking Tool
  • Official Website: http://www.micrositemasters.com/

7. Pro Rank Tracker

Pro rank tracker is best for SEO tools for all businesses, providing customer support, reports, mobile applications, ranking tracking, analysis, multi-language support, and more help.

  • Category: Premium rank tracking tool
  • Official Website: http://proranktracker.com/

8. Rank Ranger

Rank Ranger is an SEO and marketing platform that provides a wide range of software functions and development services, aiming to achieve the standardization of data reporting in the field of SEO and digital marketing. Third-party software integration, 100% white-label automatic reporting with a branded web interface, and extensive personalized and customizable data reporting make Rank Ranger a comprehensive activity tracking and monitoring tool.

  • Category: Paid rank tracking tool
  • Official Website: https://www.rankranger.com/

9. Rival IQ

Rival IQ provides analysis and competitive intelligence to help digital marketers make informed decisions, improve results, and better understand competitors. Using competitive benchmarks and comparative analysis, Rival IQ enables digital marketers to discover new opportunities on all major social channels and networks, spot trends, and track results.

  • Category: Paid rank tracking and content optimization tools
  • Official Website: https://www.rivaliq.com/

10. Search Latte

Do you want to view Google.co.uk, Google.de or other 150+ international Google search results? Searching for a latte is everything. Just enter a keyword, select the international version of Google, and you will see search results for that country. No proxy or VPN required.

  • Category: Free rank tracking, technical SEO, and content optimization tool
  • Official Website: http://searchlatte.com/

11. SEO Rank Monitor

with this Seo rank monitor, you can track and analyze search engine rankings and store them in a user-friendly dashboard.

  • Category: Paid rank tracking tools
  • Official Website: http://www.seorankmonitor.com/

12. SERanking

Cloud-based all-in-one SEO software for agencies, marketing teams, and webmasters. Complete statistics on your ranking, website SEO, competitors in SEO/PPC, etc.

  • Category: Paid Ranking Tool
  • Official Website: https://seranking.com/

13. Serpfox

Serpfox is calling itself the industry standard in search engine rank tracking. The tool crawls thousands of search engine results and reports your website’s keyword rankings back to you. It can handle any scale, so either you are a professional or run a small business, this tool can help you out.

  • Category: Premium rank tracking tool
  • Official Website: https://serpfox.com/

14. SERPs.com

Serpfox claims to be the industry standard for search engine ranking tracking. This tool crawls thousands of search engine results and reports to you the keyword ranking of your website. It can handle any size, so whether you are a professional or a small business, this tool can help you.

  • Category: Premium rank tracking and keyword research tools
  • Official Website: https://serps.com/tools/keyword-research/

15. SERPWoo

SERPWoo is a keyword tracker designed to reverse engineer and balance the competitive environment for daily marketers. It enables marketers to browse and access the top 20 or more results for any given keyword to better understand the website’s ranking, rise, and fall and how to generate organic traffic. It helps to enter new markets, increase sales and revenue, and attract customers.

SERPWoo software supports running SEO and ORM activities with millions of data points to help companies make the best online marketing decisions. It combines traditional ranking tracking with in-depth data analysis from social signals and third-party data sources. SERPWoo tracks, monitors, analyzes, and saves the SERP archive of keywords. It also provides quick external links to Moz, Alexa, OpenLinkProfiler, Netcomber, Moonsearch, etc.

  • Category: Premium rank tracking tool
  • Official Website: https://www.serpwoo.com/

16. Sistrix

We believe that SEO need not be mysterious. We want to make Google rankings transparent and easy to understand. This is why we created the SITRIX toolbox. It provides you with the most important SEO performance indicators for any desired domain. But this is not all. You don’t have to install any software, and you don’t have to spend time creating projects. Since 2008, Toolbox has automatically collected important data in almost all possible areas. All you have to do is to call up the results and evaluations in an Internet browser with just a few clicks. This ease of use, coupled with the quality of our data and unparalleled customer support, has made Toolbox the most popular SEO tool in Germany for many years.

  • Category: Paid rank tracking, keyword research, and keyword analysis tool
  • Official Website: https://www.sistrix.com/

17. WebCEO

WebCEO is a powerful cloud-based platform designed to meet the SEO needs of small businesses and large SEO agencies. WebCEO provides customers with 21 complete SEO tools for keyword research, SEO review, target page optimization, ranking tracking, backlink quality checking, internal link building, social media analysis, content submission, and competition analysis, etc. WebCEO also provides a white-label to provide services on the partner’s own domain through the SEO lead generation button.

  • Category: Recommended rank tracking, technical SEO, and Keyword research tools
  • Official Website: https://www.webceo.com/

18. Wincher

WebCEO is a powerful cloud-based platform designed to meet the SEO needs of small businesses and large SEO agencies. WebCEO provides customers with 21 complete SEO tools for keyword research, SEO review, target page optimization, ranking tracking, backlink quality checking, internal link building, social media analysis, content submission, and competition analysis, etc. WebCEO also provides a white-label to provide services on the partner’s own domain through the SEO lead generation button.

  • Category: Premium rank tracking tools
  • Official Website: https://www.wincher.com/

19. WordTail

WordTail provides SEO professionals and agencies with software solutions for optimizing natural search activities. Its features include a ranking tracker, which can help monitor SERP rankings for specific keywords, identify link building opportunities, monitor competitors, and view reports on the effectiveness of search and paid activities.

  • Category: Paid Rank tracking tool
  • Official Website: http://wordtail.com/

20. IP Vanish

IPVanish is the best VPN service provider offering secure access and high speeds. Our VPN Network provides online security and fast, easy to use the software.

  • Category: Content Marketing or Link analysis tools
  • Official Website: https://www.ipvanish.com/

Content Optimization Tools

1. BuzzSumo

BuzzSumo has been crawling and social media feeds to bring you the most popular content in any niche market.

  • Category: Premium Content optimization and keyword research tool
  • Official Website: http://buzzsumo.com/

2. Can I Rank

I Can Rank is an online marketing tool based on simple concepts, from an opportunity to execution, data-driven recommendations. This is a unique feature in this type of tool, especially for insight into whether the desired result is feasible (hence the name). This tool can help marketers set better expectations before starting any work with new customers. After an in-depth understanding, “Can I Rank” provides tools for measurement and opportunity identification in the following three key areas: content, SEO, and social.

  • Category: Premium content optimization and keyword research tools
  • Official Website: https://www.canirank.com/

3. EpicBeat

EpicBeat monitors popular content and people across all social channels and delivers intelligent insights into content creation, distribution, and amplification.

  • Category: Paid link building and content optimization tool
  • Official Website: https://epicenter.epictions.com/epicbeat/explore/

4. Gogretel

With Gogretel, you can instantly see if your website is following the Google Webmaster Guidelines

  • Category: Free Content optimization tool
  • Official Website: http://gogretel.com/seo-tool/

5. Impactana

Find the content and people that have an impact! Impactana Content Marketing Toolbar.

  • Category: Paid keyword research and link outreach tool
  • Official Website: http://www.impactana.com/

6. Keys4Up

Keys4Up is a content marketing and optimization tool. Find semantically related keywords for any topic or niche market. Write better and more engaging content. Get high rankings on Google and increase traffic.

  • Category: Recommended free content optimization tools
  • Official Website: http://www.keys4up.com/

7. LSIGraph

LSIGraph is a free powerful tool that helps you to generate (LSI) Latent Semantic Indexing keywords, even without having any basic SEO skill.

  • Category: Free content optimization tools
  • Official Website: http://lsigraph.com/

8. MarketMuse

MarketMuse uses AI to accelerate content planning, creation, and optimization.

The MarketMuse platform can identify content quality issues on your website and build a blueprint to show you exactly how to write to fully cover a topic.

  • Category: Paid content optimization tool
  • Official Website: https://www.marketmuse.com/

9. nTopic

nTopic keeps you writing relevant content without any guesswork. Increase your organic search engine traffic using LDA topic modeling.

  • Category: Premium Content optimization tool
  • Official Website: http://www.ntopic.org/

10. Onpage.org

OnPage incident alert management platform and pager replacement reduces resolution time, improves collaboration, accountability, compliance, and visibility.

  • Category: Premium content optimization and technical SEO tool
  • Official Website: https://en.onpage.org/

12. Positionly

Positionly lets you monitor daily changes, your competitors, measure SEO performance, and improve your search engine rankings. Positionly is a tool in the SEO as a Service category of a tech stack.
  • Category: Paid content optimization, technical SEO, and rank tracking tool
  • Official Website: https://positionly.com/

13. QuickSprout Website Analyzer

The QuickSprout Website Analyzer by marketing expert Neil Patel is one of the most convenient, easy-to-use, and comprehensive tools for SEO management. By inserting the web URL into the tool, you will get a complete report that will analyze the optimization, speed, mobile performance, title, etc. of your website. Moreover, you can compare up to three websites at a time to see how your website competes with competitors.

The SEO analyzer provides suggestions for your website to improve overall SEO. For example, it might suggest creating more long-form content to rank more keywords, and attract visitors through email outreach programs or increase your backlinks.

  • Category: Free content optimization and technical SEO tools
  • Official Website: https://www.quicksprout.com/

13. Schema App

Schema App enables Digital Marketers to create and manage schema markup on any Web platform on a large scale, without IT/developers having to obtain higher natural search performance and understanding of voice search. By cooperating with Schema App, your brand will be proven in the future, so that the machine can fully understand your content, and reuse architecture markup to obtain business intelligence from analysis, notify chatbots, and on-site search. Large-scale architecture tagging has never been easier!

  • Category: Paid content optimization and technical SEO tools
  • Official Website: https://www.schemaapp.com/

14. Scribe by Copyblogger

Scribe Web allows any type of content creator to optimize any web content for search engines, regardless of the platform or content management system. It is particularly popular among professional writers who create search-optimized content for customers, which is why Scribe Web allows you to generate detailed content optimization reports so that your customers can easily understand what you are doing.

  • Category: Paid content optimization and keyword research tool
  • Official Website: http://scribecontent.com/

15. SEO Mofo

The SEO mofo code snippet viewing tool can replicate the appearance of the code snippet in Google SERP so that SEO can optimize the page title and description to achieve the greatest click-through rate. The main purpose of the SERP code snippet optimization tool is to enable webmasters and content publishers to strategically construct page titles and meta description tags to attract attention in Google’s organic search results. Using this tool, you can optimize the content of headlines and abstracts to maximize Google’s clickthrough rate (CTR).

  • Category: Free content optimization tool
  • Official Website: http://www.seomofo.com/snippet-optimizer.html

16. SEO Plugin By Squirrly

The Squirrly SEO plugin is responsible for the search engine optimization of blog pages and posts. You need a basic understanding of SEO to manage a blog. Many bloggers don’t know enough about successful search engines.

Even if you think you fully understand SEO, you may not be aware of the latest changes in Google’s algorithm and search parameters. Many people who believe they fully understand SEO and how to optimize their blog cannot keep up with the changes made by Google, Bing, and other search engines.

  • Category: Premium Content optimization and keyword research tool
  • Official Website: https://plugin.squirrly.co/wordpress-seo-plugin-by-squirrly/

17. SEOptimer

SEOptimer is an efficient white-label tool used to perform website audits. It provides a quick overview of the SEO of the website, its performance, usability, and presence in social media. It highlights the extensive problems of the website and analyzes the main goals of SEO, thereby improving performance.

  • Category: Free content optimization and technical SEO tool
  • Official Website: http://www.seoptimer.com/

18. Slerpee

Slerpee helps you to See a google SERP preview in real-time as you edit your HTML title and meta description copy.

  • Category: Recommended free content optimization tool
  • Official Website: https://slerpee.com/

19. Solo SEO

SoloSEO provides easy-to-use DIY SEO tools for beginners and advanced users. Our tools only use industry-approved methods and will not bring you the old snake oil method.

  • Category: Paid keyword research, content optimization, and technical SEO tool
  • Official Website: https://www.soloseo.com/

20. Structured Data Markup Helper

The structured data markup helper helps you mark up elements on a web page so that Google can understand the data on the page. Once Google has a clearer understanding of your web page data, it can present more attractive content in a novel way in Google search. In addition, if you send emails in HTML format to customers, Markup Helper can show you how to change the email template so that Gmail can present data to users in new and useful ways.

  • Category: Free recommended content optimization and technical SEO tool
  • Official Website: https://www.google.com/webmasters/markup-helper/u/0/

21. Text Tools

World’s simplest collection of browser-based text processing utilities. Generate, convert, replace, filter, encode, decode text, and much more.

  • Category: Paid recommended content optimization tool
  • Official Website: http://www.text-tools.net/

22. TrendSpottr

TrendSpottr is a predictive trend intelligence platform used by global brands, marketers, and digital and PR agencies. TrendSpottr can predict the emerging trends, viral content, and major influencers of any topic in real-time. Our technology and products have a high potential for virality and can detect accelerated development trends and impact on the market in the hours or days before Twitter and other data sources “pop” and reach mainstream awareness.

  • Category: Paid content optimization and keyword research tool
  • Official Website: https://trendspottr.com/welcome

23. Upcity

UpCity is a resource that can help connect businesses to service providers they can trust. More than 50,000 listed providers (from marketing agencies to accounting firms to human resource consultants, etc.) have 1.5 million companies (and are still increasing) have visited UpCity to find the best partner for their needs. Our mission is to promote successful relationships, so we created a data-driven recommendation hierarchy to help guide us in ranking and recommending top service providers in each local market and nationwide.

  • Category: paid keyword research and content optimization tool
  • Official Website: https://upcity.com/

24. YoRocket

YoRocket is a new company in Hannover, whose mission is to make your favorite day every day! We spend hours beside regular work to put our company on the road to success. We like what we are doing, and you will feel like wearing our socks every day.

  • Category: Recommended free content optimization tool
  • Official Website: https://yorocket.com/

1. Ahrefs

Tools like Ahrefs are only as good as data. Whether it is search volume, backlinks, rankings or social shares, the data in Ahrefs is very good. Excellent site review function: I found that Ahrefs site review tool is currently one of the best site review tools. It can even be compared with tools dedicated to on-site audits

  • Category: Paid recommended backlink analysis and keyword analysis tool
  • Official Website: https://ahrefs.com/

2. cognitive SEO

The cognitive SEO tool provides a unique analysis process that provides unparalleled backlink analysis, content review, and ranking tracking for each site.

  • Category: Paid backlink analysis and rank tracking tool
  • Official Website: https://cognitiveseo.com/

3. Kerboo

Kerboo started his own life as LinkRisk in 2012. This was a response to the change of attitude, that is, Google showed us our position by releasing the first Penguin version and manual link penalty system.

  • Category: Paid keyword analysis and content optimization tool
  • Official Website: https://kerboo.com/solutions

4. Link Research Tools

LinkResearchTools (LRT) is the world’s number one website real-time link protection and optimization platform. They actively establish links to help customers recover from Google’s fines, prevent future fines, learn from and surpass competitors, and increase traffic.

  • Category: Paid backlink analysis and link building tool
  • Official Website: http://www.linkresearchtools.com/

5. Majestic SEO

Majestic SEO is very suitable for small businesses to large companies engaged in digital marketing and website promotion. For those who are not familiar with the field of website promotion and digital marketing, it is useless. Purely for website strategy tracking companies, it is also very helpful and good value for money.

  • Category: A premium backlink analysis tool
  • Official Website: https://majestic.com/

6. Monitor Backlinks

Majestic SEO is very suitable for small businesses to large companies engaged in digital marketing and website promotion. For those who are not familiar with the field of website promotion and digital marketing, it is useless. Purely for website strategy tracking companies, it is also very helpful and good value for money.

  • Category: Paid backlink analysis and link building tool
  • Official Website: https://monitorbacklinks.com/

7. Moz Pro

Moz Pro sets the standard for SEO tools in a variety of ways. As part of this review, it has the most comprehensive toolset, and its metrics have become industry standards even among marketers who use other tools. Overall, this is a convenient choice for editors.

  • Category: Paid backlink analysis, keyword research, content optimization, and rank tracking tool
  • Official Website: https://moz.com/products/pro

8. MozBar

MozBar provides you with instant indicators when viewing any page or SERP. Create custom searches by engine, country, region, or city. Quickly evaluate the page authority and domain authority of any site or page. Visit and compare link metrics between pages when viewing any SERP. Find and highlight keywords on the page, and distinguish links by type: follow, don’t follow, external or internal. Public page elements, general attributes, tags, and HTTP status. Export your search engine results page (SERP) analysis details to a CSV file.

  • Category: Premium backlink analysis
  • Official Website: https://moz.com/

9. Open Link Profiler

Open Link Profiler is a link research tool that allows you to check the backlinks of any website for free. All you need to do is enter the domain name in the search field of the tool and it will start analyzing the website and provide you with a complete report of its backlinks.

  • Category: Premium backlink analysis
  • Official Website: http://openlinkprofiler.org/

10. SEO PowerSuite

SEO PowerSuite has enough tools to carry out SEO activities of any size. It has various functions ranging from SEO analysis tools to keyword research tools to backlink checkers to content editors to PPC advertising optimization. Frankly speaking, there are no SEO tools that SEO PowerSuite does not yet include. With its intuitive user interface and rich professional-level features, it is an ideal SEO tool for novices and experts.

  • Category: Premium backlink analysis, keyword research, rank tracking, and keyword research tool
  • Official Website: https://www.seopowersuite.com/

11. SEO Tools for Excel

The SeoTools plug-in for Excel is definitely one of the most basic tools in the modern marketing system. Its comprehensiveness will surprise me every time, and I will always remain a real user of it.

  • Category: Premium backlink analysis and technical SEO tool
  • Official Website: http://seotoolsforexcel.com/

12. SEO Weather’s Bulk Metrics Checker

SEO Weather’s Bulk Metrics Checker helps to Bulk check the domain authority (DA) and page authority (PA) of your URLs.

  • Category: Free technical SEO and backlink analysis tool
  • Official Website: http://www.seoweather.com/free-seo-tools/

13. SEOGadget for Excel

When using providers like Moz and Majestic to analyze your backlinks, SEOGadget is the ideal choice. If you need to get more backlinks or want to increase backlinks, it is not a tool to use. It can help you edit the backlink configuration file and understand the source of the link. This may be ideal for agents/freelancers whose internal teams study large sites with a large number of links and try to understand their link partners or need to import data from multiple sources to help clients use link profiles. It is not a tool for new link opportunities, but if you access data from competitors, you can use it for this purpose with some ingenuity. This is also very useful for anchor analysis, which is what a few teams really study.

  • Category: Free backlink analysis tool
  • Official Website: https://builtvisible.com/seogadget-for-excel/

14. SEOquake

SEOquake is a free browser plug-in that can provide you with organic search data at the click of a button. In addition to organic research data, SEOquake also provides other useful tools, including SEO audits, keyword density reports, internal/external link analysis, and even social indicators.

  • Category: Free backlink analysis tool
  • Official Website: https://www.seoquake.com/

15. ShareMetric

ShareMetric is a Chrome extension that can load social media share counts, link metrics, and organic search visibility metrics for the current browser URL. The social share count is loaded into the icon badge, and a drop-down menu showing the complete list of indicators.

16. URL Profiler

URL Profiler is a tool that enables you to extract and analyze bulk data from websites at the domain and URL level. URL Profiler is a powerful analysis tool that can perform various tasks related to SEO.

  • Category: Paid Technical SEO and Keyword Research tool
  • Official Website: http://urlprofiler.com/

17. WebMeUp Backlink Tool

You can use the WebMeUp backlink tool to perform the most influential SEO tasks.

If your business profit really depends on SEO and high rankings, then the WebMeUp backlink tool is for you:

-View the only backlinks of any website that are meaningful for SEO
-Evaluate your link profile to see which links may put you at risk
-Download the link of any competing website to get the best link they have

Do you need to care about getting more links every day? Don’t you want to avoid the risk of being punished by Penguins for poor link quality? Use the WebMeUp tool to check backlinks and find more links than anywhere else.

  • Category: Premium Backlink Analysis
  • Official Website: http://webmeup.com/

18. Xenu Link Sleuth

Xenu’s Link Sleuth is a crawler software that can check websites for broken links. It performs verification on normal links, images, frames, backgrounds, and local image maps. It also displays a constantly updated list of URLs, which you can sort according to different criteria. Users can request reports at any time. The program supports partial testing of SSL websites, FTP and gopher websites, and can detect and report redirected URLs.

  • Category: Backlink Analysis Tool
  • Official Website: http://home.snafu.de/tilman/xenulink.html

19. SEO Auto Linker

Autolink SEO allows you to automatically create internal and external links on selected keywords in product descriptions, pages, and blog posts.

  • Category: Link Building Tools
  • Official Website: https://vip.wordpress.com/plugins/seo-auto-linker/

Wrapping it Up…

Finally, you can choose your desired tools to handle your search engine optimization. To lead the digital marketing field, you will need to make a reliable list of tools for you. With this in mind, I’ve tried to support your work. Don’t ignore these tools for better results. These tools can be an incredibly powerful force on your site.

If needs any help, you can contact me or make a  comment for instant access. After all, if you get this article helpful share it on your favorite social media. Thanks in advance.

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